Kendrick Lamar’s “Not Like Us” is not just a song—it’s a phenomenon taking the world by storm, firmly clenching the number-one spot on Spotify’s global chart for nine consecutive days.
This track, which throws lyrical punches, recently soared back to the top, ousting hits from The Weeknd, SZA, and a fresh collaboration between Drake and PartyNextDoor. “Not Like Us” boasts 11.4 million streams this week alone, proving its widespread appeal.
Before its latest Spotify victory, “Not Like Us” dazzled the music scene, dominating the Billboard Hot 100 for two weeks and governing the Hot Rap Songs chart for an incredible 20 weeks. Also, it recently won membership in Spotify’s esteemed Billions Club, having surpassed a billion streams.
The song’s journey hasn’t been without controversy. It’s at the heart of a legal tussle between Drake and Universal Music Group over defamation claims. A legal complaint by Drake, filed in January, contends that the label used payola tactics against him, which UMG staunchly denies.
Kendrick Lamar’s electric performance at the Super Bowl halftime show also fueled the song’s momentum. Soon after his energetic display, streams surged dramatically, with “Not Like Us” leading the charge. His music experienced a dramatic increase across the board, with fans rushing to relive his powerful tracks.
The impact of his halftime show was astounding: in just three hours, listenership of “Not Like Us” skyrocketed 430%. Additional tracks, like “HUMBLE.” and “All the Stars,” also saw significant increases in streams, showing Lamar’s powerful influence.
SZA, who collaborated with Lamar on “All the Stars,” also enjoyed a significant boost in streams, riding the wave of excitement generated by the performance. Meanwhile, Kendrick Lamar continued gathering accolades, proudly taking home five Grammy awards for “Not Like Us,” underscoring his prominence in the music industry.
This April, the artist plans to hit the road with SZA on the Grand National Tour, building on the success and momentum generated by his recent achievements. His dynamism and talent show no signs of slowing down, promising fans more memorable moments to come.
Kendrick Lamar’s “Not Like Us” is more than a chart-topper—it’s a testament to his enduring power and influence in music. Despite challenges, his artistry continues to captivate audiences worldwide.
