Drake, the chart-topping artist, is back in front of the camera, swapping his mic for a lab coat in a new fragrance ad.
- In a quirky twist, he plays a mad scientist concocting a unique scent in an eccentric commercial.
- The fragrance, Summer Pink, is set to launch nationwide at a cool $150 from May 12.
- Not one to stick to music, Drake has also made waves with his investments in food and sports.
- His financial ventures include stakes in Dave’s Hot Chicken and Italian soccer club Venezia.
Drake has taken a fascinating detour from music to feature in a fragrance commercial, embodying a mad scientist role. In this entertaining clip, he is seen in a kitchen, passionately crafting a potion. As he completes it, Drake exclaims, ‘Fuck. Fuck. That’s good,’ followed by, ‘That’s it. That’s it.’
The star collaborates with his Better World Fragrance House to debut ‘Summer Pink,’ an exclusive scent priced at nearly $150, available nationwide starting May 12. Perfumer Michael Carby describes this creation as a marriage of warm base notes and cool spices, reflecting a blend of cultures aspiring for a ‘Better World.’
Drake isn’t just resting on his musical laurels. He’s ventured into several business domains, including a promising investment stake in Dave’s Hot Chicken. The popular chain, which sprouted from a humble pop-up in LA, is reportedly preparing for a major sale, boasting over 250 locations globally and generating significant annual sales.
Beyond fast-food investments, Drake’s business acumen extends to European football. Last year, he played a pivotal role in rescuing the historic Italian soccer club Venezia from financial ruin. With swift action and collaboration, he helped secure necessary funds to stave off bankruptcy.
Drake’s passion for the soccer club goes beyond financial investment; it also connects with his Nike sub-label, NOCTA, now the ‘official technical partner’ for Venezia. This move cements his influence not only in music but also in international sports and fashion partnerships.
Drake’s ventures across entertainment, fragrance, and investments illustrate his multifaceted influence beyond the music world.