With so many musicians incorporating cannabis into their music, it’s no wonder that the music and cannabis industries are starting to work together. These artists are helping to make cannabis safer and more enjoyable for consumers.

Snoop Dogg, Willie Nelson, and Caviar Gold are just a few examples. But there are many more. Read on for the latest artists to make cannabis a safer drug for your loved ones. Moreover, if you want to grow your own weed at home and are looking for marijuana seeds for sale online, listening to their music while browsing is also “cool”.

Snoop Dogg

Snoop Dogg is one of the most successful rappers in the world, and he’s making waves in the cannabis music industry, too. The hip hop icon has founded Casa Verde Capital, a cannabis-focused investment firm. This fund has invested in cannabis companies ranging from dispensary software to medical marijuana delivery services. In addition to investing in cannabis companies, Snoop also owns shares of Merry Jane media, which allows people to connect with other cannabis enthusiasts.

Snoop’s most recent venture has involved producing vaporizers for the cannabis community. In 2016, he collaborated with Grenco to produce the “Snoop Dogg G Pen,” a top-selling portable vaporizer pen. This year, his cannabis entrepreneurship has expanded to the digital space with his website Merry Jane. The rapper has made it clear that he wants to promote marijuana culture as widely as possible, and it’s certainly one of the first steps.

Reva DeVito

Cannabis and the music industry are now working together. Legal marijuana has changed the lives of many, while validating the choices of others. R&B diva Reva DeVito, hip-hop artist Myke Bogan, bassist Adam Trachsel, and more have set rules regarding cannabis use during shows. Some, like Reva, have found that cannabis helps them focus and increase productivity.

Willie Nelson

When Willie Nelson joined the cannabis music industry, he was already a high-profile marijuana user. As one of the most popular artists of the 2000s, Nelson has smoked pot frequently and sung many cannabis-related songs. But the high-profile association with the drug makes him an easy target for law enforcement. Even though he is a celebrity and spends much of his time touring, attitudes toward marijuana remain stubborn.

The partnership between Willie Nelson and the cannabis music industry is the latest sign of his newfound activism. Former president Barack Obama, a staunch opponent of marijuana legalization, has also partnered with a cannabis-focused company to promote its products. The e-commerce platform Eaze, a media platform known as Merry Jane, and the wholesale marijuana marketplace Leaflink are all partners of Casa Verde Capital. Meanwhile, Willie Nelson is a well-known icon of the U.S. music industry, and his two cannabis brands, Willie’s Reserve and Willie’s Remedy, are natural outgrowths of his personal brand.

Caviar Gold

The cannabis and music industry are a natural match, and Caviar Gold is proving this once again. This multi-state cannabis distribution company has already gifted several events, including DJ Khaled’s BET Awards after party, Kat Tat’s Enigma Beverly Hills one-year anniversary party, and even a podcast, Sound Clash: Behind the Beats. The company sponsors events for both the music and the cannabis industry, and also donates products to the homeless.

The LA-based Caviar Gold company has created a patent-pending cannabis product called “caviar.” The brand also works closely with the music industry to promote its products. Their products are made from high-quality organic flowers, and many of their strains contain as much as 20% THC. The brand has been able to create a successful partnership with OG Kush, a strain with upwards of 20% THC.

Leafs By Snoop

Leafs by Snoop has launched a cookbook, but it isn’t for those looking for traditional marijuana recipes. The cookbook is designed to be as similar to an Apple product as possible, and it comes with a gold Zippo lighter and a marijuana grinder. It is currently only available in Colorado dispensaries, but Snoop is launching a cannabis line in California as well.

Snoop Dogg has been public about his support of marijuana throughout his career, and his public support of the plant has prompted many Americans to change their attitude about cannabis. A report in Forbes claims that the legal cannabis industry could be worth $30 billion by 2019, and Snoop has invested in the marijuana industry through his Leafs by Snoop brand. He also recently launched a cannabis news show, Merry Jane, in 2015.


Founders of a marijuana dispensary and a marijuana label are trying to make a business out of a symbiotic relationship. Scott Mckinley, a former A&R at CaviGold Records, saw an opportunity to use cannabis to promote music and artists. He developed Hi-Tunes Distribution, a company that distributes artist-themed joints. Each joint contains a QR code that unlocks exclusive song downloads. It has become an overnight sensation, and has opened the door to a new industry for both parties.

Trachsel, who was already heavily immersed in music, found that consuming cannabis heightened his enjoyment of playing and listening to music. After finding success in the music industry, he helped others who had similar needs find medicinal cannabis. He also recognized the barriers that faced cannabis consumers when it was still a Schedule 1 drug. While Trachsel had been influenced by his own experiences, his work has spawned several companies.

Written by Stop The Breaks
Stop The Breaks is an independent music marketing company focused on showcasing independent hip-hop artists. Our goal is to help motivate, inspire and educate independent artists grinding around the world. We provide branding, content marketing, social media, SEO and music promotion services.