If you are second-guessing yourself about whether you should launch your own music website, then give it a go. You may do it in a myriad of ways but if you are serious about turning youth passion into your profession, you might want to give it a formal opening. So, how do you think millennials interact with different forms of content? Yes, your answer is correct, through the internet.
Suppose, you uploaded one of your tracks on YouTube or Spotify and people start to like it, where will they go if they have to know more about you. According to Sweor, 75% of people judge any brand based on their website. Therefore, making your website is one of the viable options. Let us see how to launch one.
Making your musical website
Earlier, people who knew to code could design a website or graphic images, but now things have become easier after a flood of website building software. So, the journey of designing a website starts here: –
Step 1- Secure a domain name
The first and foremost thing to do is to secure a domain name. A Domain Name is like an online address or identity ascribed to your website. However, some of the website building applications such as WordPress lets you use their domain for free, but it will bear their name in the end. However, you may secure one for yourself after paying an annual fee to web hosting providers that can help you in providing the best cloud and data center services.
Step 2- Choose the right Template
Gone are the days when websites were designed by software engineers. You can customise your website through predefined templates.
The first thing that visitors notice is your website header. It must feature an image that defines you and your work. For instance, if you are into metal and heavy rock, you might want it to depict some dark theme, or you can go for a neutral image of your public performance.
Users next look for the menu bar to fish out more details. Do not clutter your landing page with too much text in the menu section. Ideally, a website must have 5-8 menu options. You may create sub-pages for more information.
It takes four seconds for a visitor to judge a website. Try to embed relevant and precise content on your website. The text must be precise and broken down into smaller parts that are easy to digest.
It is better to make images, Gifs, memes or infographics to put across the idea more effectively. Just beware that too many graphics will make your website slow and businesses lose $2.6 billion of sales annually because of this glitch.
Choose accentuated fonts for headings and keep them consistent for the rest of the page. The written content should be legible.
Step 3- Mobile Website or Application
85% of adults surfing the net thinks that a website must have a mobile supportive version. So, to draw more organic traffic to your website, you should try to make an application that is a form of software designed to perform a specific function.
Step 4- Consult a professional
You can do the initial job by making the skeleton for your website. It will be good if you consult a professional on things such as UI and UX. UI designing is the aesthetical aspect of a website or application. A Graphic or User Interface designer is responsible for judging the colour combination, layout, and design of the website. A User Experience designer makes sure that users find it easy to navigate their way and find whatever they are looking for easily.
However, with little research, you may align and optimise your website easily. Just keep in mind the basic principles of design such as the Golden Ratio, Gestalt Principles, Autonomy, Heuristics, Aesthetics, Cognitive Load, etc.
Step 5- Optimisation of Website with SEO
If you search apple, the google SERP or Search Engine Result Page will take you to multiple links of Apple Inc. The result for fruit is the last link on the page. It is so because their website has been optimised to such an extent that it appears the fruit has been named after the tech giant instead of vice-versa.
Search Engine optimisation is the process of making a website discoverable by Google bots or crawlers to achieve better visibility. White Hat SEO practices are effective in maintaining a consistent rank.
To derive organic traffic to your website, you might want to write for another domain to build backlinking. Promoting your content on social media sites such as Instagram, Snapchat, Facebook, and even LinkedIn can help you land more booking and events for performance.
Budling an exclusive website makes you appear legit and professional. Take your time, do some research, launch your website, let time take its course and see how it turns out.